Marvel Studios’ Black Panther just can’t take an L at all. The must-see flick has received even more spotlight by landing on the cover TIME magazine.

Early Thursday, the prestigious publication shared an epic cover shot Black Panther star Chadwick Boseman.

According to MPAA Chairman and CEO Charles Rivkin, the studio’s decision to primarily film Black Panther in Georgia helped generate $83.9 million for the Peach State.

This week, rap star Kendrick Lamar and his Top Dawg Entertainment labelmate SZA released their “All The Stars” Black Panther The Album music video.

A huge component for the upcoming flick’s massive popularity is how much social media attention it has received.

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